Charlie's work touches the entire end-to-end journey of a user's interaction - from creating digital assets, research, and prototyping to design and front-end development.
Having graduated with Dual Bachelor's Degrees in Marketing and IT, Charlie's early career involved corporate marketing in a global Food & Beverage enterprise, branding, and graphic designs for small businesses. She soon realised the inseparable relationship between human-centred design, consumer behaviours, and business goals which is why she started to make use of her logical programming skills from her degree in digital media and user experience design.
As a tech-savvy and strategic thinker, she enjoys solving problems with her diverse skillsets by experimenting with emerging techs and immersing herself as a user. Her logical thinking skills allow her to understand and execute how a project works exactly from user, technical, design, and business perspectives as well as bringing her own design ideas to life. What is more, the solid marketing & branding experiences she has gained in her early career have helped putting herself in customers' shoes whilst still being creative.
Charlie is thrilled to join RMIT University as a Digital Media Designer in 2024. Prior to joining RMIT, Charlie was the Experience & Design Lead at ASPL Group where she first started as a UX/UI designer. ASPL is a management consultancy that provides digital solutions for recruitment, strategic leadership training and development across the Australian government. Within the design & innovation team, Charlie's work focused on creative web/UX/UI design and development, as well as designing optimised users/learners experiences with innovative digital products.
Outside of work, you will catch Charlie behind the drum kit, unleashing her inner rockstar. Beyond pixels and beats, you will find her on sci-fi binges or tackling DIY craft projects during the weekends. She is also keen on learning new languages and currently dabbling in Italian too - perché no?
2024 - Present
RMIT University | Melbourne (Full-time)
2023
Udemy Online | Melbourne
2022 - 2023
ASPL Group | Melbourne (Full-time)
2021
Australian Computer Society (ACS)
2020 - 2022
ASPL Group | Melbourne (Full-time)
2019
Academy of Interactive Technology | Melbourne
2019
SisterWorks | Melbourne
2017 - 2020
Melbourne
2016
RMIT University | Melbourne
2015 - 2016
Maxim's Group, Cakes & Bakery Division | Hong Kong (Full-time)
2013 - 2015
Liu Chong Hing Investment Ltd (LCHI) | Hong Kong (Full-time)
2013
The Hong Kong Polytechnic University l Hong Kong
I speak 4 languages
I can drive a stick
I built a furniture from the scratch